The Most Complete Way to Create a Shop on Shopee for Beginners

Lutfi

The Most Complete Way to Create a Shop on Shopee for Beginners

Rancakmedia.com – Do you want to create a shop on Shopee? Here are some easy ways to create a shop on Shopee that you can do at home in a relaxed manner, see the detailed information below.

It's very easy to create a shop on Shopee, anyone who wants to create an online business through the marketplace must of course understand it properly. As you already know, apart from Bukalapak, Tokopedia and others, Shopee is also a number of marketplaces that are chosen by many Indonesian buyers.

Not only buyers, sellers can also rely on Shopee, regardless of whether the brand is already well-known or just starting out. Many new sellers are still confused about how to create an online shop on Shopee because it requires several fairly easy steps to have their own online shop.

In this article we will discuss how to register a shop on Shopee as a seller without any hassle, which you can follow step by step. Read the following article for complete information.

A Brief History of Shopee

Maybe some of you think Shopee's history is not important. In fact, many Shopee users are curious about the history of Shopee in Indonesia. Shopee is a marketplace with reach in Asia and South America. Shopee was present in Indonesia in December 2015 along with 6 other Asian regions.

Shopee was launched by Chris Feng with a vision and mission to become #1 in Indonesia which can unite sellers and buyers through one platform. Aiming to steer the world in a better direction, Shopee believes existing transformative technology can help MSME owners develop.

Steps to Open a Shop on Shopee

Before opening a shop on Shopee, you need to prepare the following things.

  1. It's best to use an email address with your shop name to make it more professional and not clutter up your personal email. Then make sure you do two-step verification that you have the email address and contact number for email storage recovery.
  2. Make sure the cellphone number is still active and always active. Don't forget to top up your wallet because if your cellphone number dies, you also have to change the cellphone number registered with Shopee.
  3. Identity or Resident Identification Card (KTP) is sometimes required to activate several features on Shopee, for example Shopeepay.

For those of you who want to sell online, of course you think that selling on Shopee is an effective and powerful way of selling. Shopee already has a very strong brand identity for Indonesian people to buy various goods. Are you curious about how to create a shop on Shopee? Come see the full discussion here!

Create a Shopee Account

Without further ado, here are the steps you need to follow to create a shop on Shopee:

  1. Open Shopee app or the Shopee website
  2. Click Register
  3. Enter an active telephone number (a number that has not previously been registered on Shopee)
  4. Check the SMS and you will receive a confirmation code
  5. Enter the verification code in the space provided and click Next
  6. Enter a username (corresponding to the business name) and password. Click Next to complete the process

Complete Store Profile

If you have created an account, the next step is to complete your shop profile. You can do this in the app or on the Shopee website itself. Here are the steps:

Via the Shopee Site

  1. Open Seller Center, select “Store Profile”
  2. Enter the name, image and description of the shop

Via Application

  1. Click on your profile
  2. Select our Store Menu and then Sales Assistant
  3. Click on the shop profile, fill in the image and description

Determine Store Delivery Service

The next step is to determine the desired branch delivery service. Currently available JNE (YES, REG and OKE), J&T Express, Pos Indonesia, Grab (same day) and GoSend (same day)

Also make sure that if you activate a new delivery service at the store level, the new delivery service must also be activated at the product level.

Choosing a Store Level Delivery Service

  1. Via Seller Center: Enter the Seller Center, select the "My Delivery Service" menu then select the desired delivery service
  2. Via the Shopee application: Open the Shopee application, select your account menu and click "Our shop".
  3. Select the "Our delivery service" menu then select the desired delivery service

Choosing a Product Level Delivery Service

  1. Via Seller Center: Go to Seller Center, select “Our Products”. Select the product for which you want to change the delivery service. When you have chosen the delivery service you want.
  2. Via the Shopee application: Select your account menu in the application, go to the "My shop" menu, select "Selling Assistant" > "Our products" > select the product for which you want to change the delivery service. If you click "Save".

Add Bank Account

In the next step you need to add a bank account, later the money from the sale will be transferred to this bank account. Here are the steps:

  1. Select the "Bank Account" menu in the Seller Center or "Seller Balance Settings" in the Shopee application.
  2. Select the Add Bank Account or Bank Account menu to add information to your bank account.
  3. After you add data, click "Save"

Adding Products to the Store

When all data and shop profiles are complete, you can start selling by entering products into the shop. Here are the steps:

  1. Open the “Your Shop” menu in the Seller Center or click us > “My Shop” in the Shopee application.
  2. Click the Add New Product menu.
  3. Select the product category you want to sell
  4. Add product images, descriptions and prices
  5. Click save and view
  6. Your product has entered the store

Choose to Sell Your Own Products, Become a Reseller or Dropshipper

Before opening a shop on Shopee, you must first determine the type of goods you want to sell. Do you want to sell your own products, become a reseller for the main supplier or decide to become a dropshipper? Each of course has advantages and disadvantages.

Sell ​​Your Own Products

Of course, if you want to have your own product, you already know the advantages of selling your own goods compared to competitors' products or differentiating yourself from their products. Of course, you already have a production department, can work and are ready to use. Maybe you sell offline or you can also sell directly using an online system.

The advantages of selling your own products are easy inventory management, controlled production quality, and the ability to build relationships with resellers and dropshippers to support sales.

However, the negative side is that you need energy and capital to produce products, market research, strengthen your brand through marketing activities, and risk losing money if the goods you sell are not profitable.

Become a Reseller

Reseller means reselling a product from a first party without inventory for income determined by themselves or by the supplier. So your job is just to resell the product on the condition that you buy their product with a minimum order quantity.

Later, you can get a reseller discount, then sell it at a certain price and according to the agreement with the supplier. The disadvantage of being a reseller is the capital required to purchase products with a fairly large minimum order quantity.

Become a Dropshipper

If you want to try selling without stock, you can try becoming a dropshipper. You just have to look for customers who are ready to order, then send the order details to your best supplier, so this way you can get seller income on Shopee.

The advantage of being a dropshipper is that you can sell on Shopee without stock and without capital. As a dropshipper, what you have to do is market continuously. The disadvantages of being a dropshipper are that you cannot manage your own product inventory, product quality depends on the supplier, and profits are not as big as resellers.

Tips for Selling on Shopee

The following is a guide that can help you sell directly on Shopee:

  1. Make sure the product being sold is not a product that is prohibited for sale. You can see the list of products that cannot be sold on Shopee on the official Shopee website.
  2. On the profile page, tap the Sell button to take a product photo or upload an existing product photo to your gallery. You can also directly upload photos posted on Instagram without taking a screenshot. The maximum photo for one product is 9.
  3. Fill in the product description in detail such as category, price, stock, variations, weight and shipping costs.
  4. For products that take longer to package, you can activate the pre-order feature with a packaging time of 7 to 15 days.
  5. Don't forget to add hashtags to the product description to make it easier for consumers to find the product.
  6. Click the check mark or "Save" after all the information is filled in and your items will appear on the Shopee platform automatically.

Tips for making your goods sell on Shopee

Next, we want to give you some tips that you can do so that your goods sell well on Shopee:

Register for Free XTRA Shipping

The following are several requirements that you must complete to register for this program:

  1. The shop has a minimum of 1 active product with a minimum of 1 in stock
  2. The shop is still accepting orders from the last 7 days
  3. The store is active and does not activate the holiday store function
  4. The store has activated one of the delivery services: Shopee Express Standard, Shopee Express Sameday,
  5. SiCepat REG, J&T Express, Ninja Express
  6. Shop penalty points cannot be more than 3
  7. The store has no odd order history
  8. If your store meets the above requirements, follow these steps to enroll in the program

XTRA Free Shipping:

  1. Open the Shopee app
  2. Select the XTRA Free Shipping menu.
  3. Select the “All shipping is free” menu.
  4. Click “Register now”
  5. Enter your KTP number, e-KTP photo and selfie with e-KTP
  6. Agree to terms
  7. Done
  8. Store submissions are reviewed by Shopee. If your shop is selected, you will receive a notification from Shopee.

Be diligent in uploading products at least 10 times every day

To build trust in your store, you must upload 10 new products per day. The goal is for the Shopee system to recognize that your shop is active and provide opportunities for your products to appear in the Shopee search engine.

Fill in the product information completely

Providing clear product information is also important for building trust with potential customers. Here are things to pay attention to:

  1. Product Title: Brand + Product Model + Specifications + Size
  2. Product Photos: Provide several photos from different angles
  3. Product Description: materials used, functions and further information
  4. Categories and variations: colors, designs and more

Create Coupon

You can make a coupon by opening the Shopee application and going to your profile menu > select our Shop menu > select our Offers menu > select the Coupon menu. Then you can choose the discount, maximum number of products and duration of the promotion.

Promote on Social Media

Then you can use social media as a means to promote your business. Don't forget to add a link to your Shopee store on social media!

Competitive Price

Setting competitive prices is one strategy so that your goods sell on Shopee. Adjust capital and see how much competitors are charging. Remember to provide reasonable prices so that customers are interested in buying products from your store!

Advantages and Disadvantages of Selling on Shopee

If you want to start an online business on Shopee, you can start by selling various products. Starting from credit, data packages, fashion products, household appliances and so on. The benefits you will receive will be many and varied.

For example, you can make a profit from selling store credit on Shopee if you know how to make a profit on Shopee.

Advantages of Opening a Shop on Shopee

So, for other benefits you can get from Shopee, just take a look below.

Attractive Programs for Consumers and Sellers

The advantage of selling online at Shopee is that you can experience the many programs offered. These programs are certainly very profitable for both buyers and sellers.

Of the many programs on Shopee, the free shipping program is still the favorite on Shopee. In fact, until now there has been no marketplace that can compete with Shopee's free shipping program.

Wide Market

The income you can earn from selling on Shopee can be very large because if you market your products on Shopee, the market you reach will automatically become wider. You are not limited by region or age. Different groups of people from different regions can buy the products you offer.

Support System

Shopee's mission is to advance MSMEs in Asian countries. Therefore, Shopee is serious about offering various facilities that sellers can take advantage of.

At Shopee Seller Center Indonesia, sellers can read many guides to facilitate online buying and selling transactions at their shop. A system like this is certainly very profitable for Shopee sellers.

Convenient and Efficient Transactions

The types of transactions provided by Shopee are very diverse, therefore this aspect will determine how much profit you will get from your sales on Shopee.

The easier it is to make transactions, the more buyers will be willing to buy more. There are many payment methods on Shopee. Starting from bank transfers, via mini markets and even with the cash on delivery function.

Small capital, big profits

Another advantage of selling online on Shopee is minimal capital. When you sell on Shopee, you don't need to pay shop rent. You can easily make your product at home. In fact, you can start a business on Shopee without capital by becoming a Shopee dropshipper.

You can get a lot of profits with little capital, you know. The efforts you make to sell using the dropship system are also very simple. This is one of the reasons for selling on Shopee for some people. Who doesn't like an offer like this?

Disadvantages of Selling on Shopee

Apart from having many advantages, like marketplaces in general, Shopee also has disadvantages. Disadvantages on Shopee sometimes cause sales on Shopee to suffer losses. However, if you can overcome the shortcomings, you can still make a profit.

Tight competition

Because Shopee also has a wide reach overseas, competition between sellers is inevitable. Many sellers sell similar products at competitive prices. Of course, this makes competition at Shopee increasingly tighter every day.

Competitors with Old Shopee Accounts

Not only competing with foreign sellers, but sellers who have just joined Shopee will compete here with OG Shopee, namely sellers who have been with Shopee for a long time.

New sellers' products tend to appear on search pages further away from older sellers. However, you can solve this problem by knowing how to update Shopee products.

Too Many Conditions for the Free Shipping Program

If you checkout and want to use a free shipping coupon, sometimes there are free shipping coupons that can't be used. This is usually because you didn't pay attention when reading the terms. Too many requirements sometimes make some vouchers unusable.

FAQ

The following are questions and answers about the Shopee application:

How much does it cost to create a shop on Shopee?

Opening a shop on Shopee is free or free, except when selling, participation in the free xtra/cashback program can be charged by the admin as determined by Shopee policy.

How much is the selling discount on Shopee?

Non-star admin fee (category A): 20% discount normal 3,2% admin fee Star and Star+ (Category A): 20% discount normal 4% service fee free shipping XTRA for non-Star sellers (Category A): 20% discount regular 5% fee.

Shipping on Shopee Who Pays

Free shipping costs are borne by Shopee in accordance with the applicable terms and conditions, so there are no additional costs charged to the seller.

Who Gives Discounts on Shopee?

Who gives discounts on Shopee? In general, the predetermined discounts are still borne by each seller on Shopee. Shopee never pays discounts given by individual sellers. If you have reduced the price of certain items, you will have to bear the discount yourself.

See also:

Conclusion

It's very easy to open an online shop on Shopee, anyone who wants to build an online business through the marketplace must understand it well. In this article, we have discussed an easy way to register a shop on Shopee as a seller, which you can follow step by step above.

That's the article that we can convey above, hopefully this information can help you start your new business, good luck!

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Lutfi

Hi, let me introduce myself, Lutfi Hulasoh, I am a writer and techno blogger. I started creating a personal blog writing informative articles about the latest trends and developments in technology. My writing covers a wide range of topics, from mobile applications to artificial intelligence, and I can also provide easy-to-understand explanations to help readers understand complex concepts.