Pegadaian Regional Office I Medan has once again demonstrated its unwavering commitment to social responsibility through its “Mengetuk Pintu Langit” program. As part of the ongoing Friday Alms (Sedekah Jumat) initiative, the company reached out to local communities surrounding the Lodendang and Sidorukun Service Units (UPC) under the Krakatau Branch on Friday (May 1st).
This initiative is a core component of the Pegadaian Peduli program, reflecting the company’s dedication to supporting the social well-being of the surrounding community. During this outreach, aid was distributed in two specific locations: near the Al-Ma’ruf Mosque on Jalan Sidorukun and the Nur Chadijah Mosque, located within the Journalist Complex on Jalan Letterpress Ujung.
To mark the occasion, the Pegadaian team distributed meal packages, including cakes and bottled water, to local residents. Beyond providing immediate material support, the program is designed to strengthen bonds within the community and foster a culture of mutual care and solidarity.
Representatives from the Lodendang and Sidorukun service units emphasized that the Friday Alms program serves as more than just a donation drive. It acts as a vital platform for building closer, more meaningful relationships with the public. “Through this Friday Alms program, we strive to remain present for the community and share happiness. We sincerely hope this support provides immediate benefits and brings blessings to everyone involved,” the representatives stated.
Amelia Besty Gaiety, Head of the Krakatau Branch, reinforced that this initiative is an essential expression of the company’s Corporate Social Responsibility (CSR). “This activity is a tangible manifestation of Pegadaian’s care for our neighbors. We are fully committed to continuing the Friday Alms program sustainably, ensuring that its positive impact reaches even more people over time,” she added.
The initiative was warmly welcomed by local residents, who expressed their appreciation for Pegadaian’s consistent efforts to support the community. Moving forward, aligned with its vision to “EMASkan Indonesia” (Empowering Indonesia with Gold), Pegadaian Regional Office I Medan aims to further expand its social and environmental responsibility programs, ensuring that the benefits of the Friday Alms initiative continue to provide lasting, positive change.
Summary
Pegadaian Regional Office I Medan recently conducted a charitable outreach program through its “Mengetuk Pintu Langit” initiative. As part of their Friday Alms (Sedekah Jumat) activities, the company distributed meal packages to residents near the Lodendang and Sidorukun service units. This effort serves as a core component of the Pegadaian Peduli program, aimed at supporting the social well-being of local communities.
Company representatives highlighted that the initiative is designed to foster strong community bonds and provide tangible support to neighbors. The Krakatau Branch management reaffirmed their commitment to sustaining these CSR efforts to ensure long-term positive impacts. This initiative reflects Pegadaian’s broader vision of contributing to society while building meaningful relationships with the public.
