Optimistic that DTI's business performance will get better

Nafa Lightyani

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Rancakmedia.com – In this article we will discuss about optimistic about DTI's business performance it will get better, for those of you who want to know clearly, read the article we have provided below until it's finished.

Optimistic that DTI's business performance will get better and as one of the OEM advertising supplier companies in Indonesia, PT DTI has partnered with around 108 of the most important brands working in several fields such as e-commerce, gaming, banking, automotive, entertainment programs, O2O programs, telecommunications , FMCG, etc.

Optimistic Analysis of DTI Business Performance

PT DTI (Digital Technology Advertising Indonesia) has successfully demonstrated its performance finance healthy by dealing with the obstacles of lockdown and economic slowdown in 2020.

Optimistic about DTI Business Performance

This can be seen from an increase of 220% compared to the overall performance in 2019. All of this success has been achieved and harvested from PT DTI which has an entity similar to Oppo Ads.

Sherly Luo, Vice President of Sales and Marketing at PT DTI, admitted that the success of achieving 220% in 2020 was a real form of superior knowledge in the attitude of Oppo cellphone users.

"With Oppo as one of the most popular and well-known cellphones in Indonesia, we continue to apply successful examples from the Chinese market to the national digital map in Indonesia.

"This is in line with deep integration towards a business that suits market conditions and the needs of loyal consumers," he said. Sherly Guo in her explanation, Friday (4 September 2021).

Sherly Guo continued, most Indonesians do all their work from home (WFH), which causes a large number of routines to move to online routines.

Oppo Ads found that daily active users of Oppo cellphones increased between 32% and 40%. Apart from that, the period of using a cellphone or screen time has increased by around 20% compared to usual.

The level of program usage among Oppo cellphone users started from the e-commerce group which experienced an increase of 30%, and the information and entertainment group such as short videos or games which experienced an increase of between 10% to 30%.

In addition, the number of program downloads on the Oppo App Market increased significantly by between 15% to 35%. This indicates that the impact of the epidemic and WFH has consumed many people's daily routines in the digital space.

"Our special concentration in 2020 is to change the pace of running a business and try to see obstacles as opportunities and chances in running a business.

One of the key points is to understand user attitudes and adjust the company's focus ratio to the conditions encountered.

"Advertising can survive and develop faster in 2020," added Sherly. According to Sherly, in adapting to the new era of the current epidemic.

Oppo Ads has a flexible strategy that is realized in three specific pillars:

  1. right direction
  2. the right campaign product
  3. and the right campaign package

"Since the beginning of the first quarter of 2021, Oppo Ads has successfully expanded its portfolio with the presence of 15 new loyal consumers.

Based on the idea of ​​continued work in the second quarter until the end of 2, Oppo Ads aims to carry out development. Portfolio regarding field achievements through O2021O for new investors.

Wide network of cellphone users. "Oppo can help attract and grow program users," he said. Optimistic thanks to DTI's increasingly better business performance.'

Conclusion

PT DTI (Digital Technology Advertensi Indonesia) has successfully demonstrated healthy financial performance by overcoming the obstacles of lockdown and economic slowdown in 2020.

That is the information regarding optimism that DTI's business performance will get better, hopefully the article above can be useful and helpful for all of you.

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Nafa Lightyani

I am a content writer for SEO, Technology, Finance, Travel, Cooking Recipes and others. I hope this can be useful for all my friends.